London Ambitions Research: Shaping a Successful Careers Offer for all Young Londoners
London Ambitions Research: Shaping a Successful Careers Offer for all Young Londoners

Zoe Des Clayes, Tami McCrone and David Sims

Research Report, November 2017

Download PowerPoint guide

This NFER and London Councils report identifies emerging promising practice in the delivery of careers education and guidance (CEG) through ‘London Ambitions’ careers strategy. It is accompanied by an accessible PowerPoint guide for school senior leaders and teachers, which provides evidence-based illustrations of delivery of CEG within some London schools and colleges.

We conducted 22 semi-structured interviews with staff and five focus groups with young people in case-study visits to four schools and one FE college (identified by London Councils) in London between February - May 2017.

Key findings included:

  • The schools and college prepare young people well for the world of work through responsive careers provision for all their students.
  • Senior leaders value CEG and support its development and profile within the institutional ethos.
  • Engaging with employers and the world of work is seen as a priority.
  • There is more work to be done in further raising the profile of the London Ambitions brand.

In order for CEG to become embedded these findings suggest that schools/colleges should:

  • Embrace a whole-school/college approach to CEG, where senior leaders support and drive careers provision forward and all school staff fully understand its importance.
  • Ensure they provide young people with meaningful learning experiences about the world of work to enable them to navigate through the choices that lie ahead.
  • Engage in more dialogue about careers strategies and provision within, and between, institutions.
  • Encourage and support employers to become involved in education.
Implementing the London Ambitions Careers Offer


Further Information:
Format: PDF, 29pp
Sponsor(s): London Councils


How to cite this publication:

des Clayes, Z., McCrone, T. and Sims, D. (2017). London Ambitions Research: Shaping a Successful Careers Offer for all Young Londoners. Slough: NFER


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